Overwhelming Majority of Americans Would Break Up With Their Bank After a Crisis

• Mar 11, 2023
• By Mary York

Financial Institution Crises Could Mean Massive Loss When It�Comes To Customer Retention

For any organization, experiencing a crisis is inevitable. It will happen. But for a financial institution, the consequences may be extreme ? even detrimental. According to a recent consumer survey, an overwhelming majority of Americans (84%) say that they would leave a bank if it experienced certain crises, with the number one deterrent being FDIC/government violations. Data breaches or cybersecurity fraud are also a top crisis, ranking as the second b...

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